Marketing Solutions


First Data offers the kind of high-tech, innovative solutions that help you gain valuable customer insights, break through the clutter, and build loyalty with today's consumers. Easily.

First Data Marketing Solutions:

GyftTM is a branded, mobile gift card service that simplifies the giving and receiving of your products and services. PerkaTM allows you to send special offers directly to your customers’ mobile phones. And InsighticsSM helps you gain powerful intelligence about your customers, your sales, and similar businesses.

  • Engage today's consumers through innovative mobile loyalty solutions.
  • Allow customers to buy, send, receive, redeem and reload gift cards by mobile device.
  • Attract new customers, build brand awareness and generate more foot traffic.
  • Offer targeted perks and promotions that meet your goals and your customers' tastes.
  • Send special offers and communications directly to mobile phones.
  • Find trends in customers’ spending patterns so you can connect with them more effectively and attract new customers with similar traits.
  • Understand the impact of your marketing efforts and predict future performance.


Stay compliant. Accept chip cards with a free FD40*.

*With CloverTM Purchase